Digital Strategist

Description We are looking for a Digital Strategist to shape and elevate digital messaging for a telecom services organization in New York, New York. This Long-term Contract position is ideal for someone who is detail oriented and can combine strategic thinking with strong writing skills to create compelling content across multiple digital channels. The successful candidate will help drive audience engagement by aligning copy, campaigns, and content initiatives with broader business goals.

Responsibilities:

• Develop digital content strategies that support marketing objectives and strengthen brand presence across online platforms.

• Create persuasive copy for campaigns, advertisements, and email communications tailored to target audiences.

• Plan and refine messaging frameworks to ensure consistency across digital channels and customer touchpoints.

• Collaborate with cross-functional teams to turn business priorities into effective content and campaign plans.

• Review content performance and recommend adjustments that improve engagement, clarity, and conversion outcomes.

• Manage content calendars and coordinate timely delivery of digital assets for ongoing initiatives.

• Produce audience-focused written materials that reflect campaign goals while maintaining a clear brand voice. Requirements • Demonstrated experience in digital strategy within a marketing, communications, or related environment.

• Strong background in copywriting, including ad copywriting and email copywriting.

• Ability to create digital content that is clear, engaging, and aligned with strategic objectives.

• Skilled in translating campaign goals into effective messaging across multiple digital formats.

• Excellent written communication skills with close attention to tone, audience, and consistency.

• Proven ability to work collaboratively with stakeholders and manage multiple content priorities effectively. Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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