School and Group Coordinator

What you'll bring to the team

🎓 Schools & Group Coordinator - SEA LIFE Minnesota

Are you passionate about creating exceptional guest experiences while building meaningful relationships in your community? 🌟 As a Schools & Group Coordinator , you'll serve as the primary point of contact for school groups, tour operators, and other organizations, guiding them through the entire reservation process from the first inquiry to a successful visit. This role combines customer service, group sales, event coordination, and marketing support to help drive attendance and create unforgettable experiences.

What You'll Do:

• Manage the complete group reservation process from initial inquiry through post-visit follow-up.

• Provide information and recommendations to schools, tour operators, organizations, and potential group customers.

• Book group reservations and serve as the primary contact throughout the planning process.

• Welcome groups upon arrival and help ensure a smooth, positive guest experience from start to finish.

• Respond promptly to guest inquiries, reviews, and customer feedback.

• Build and maintain strong relationships with schools, travel partners, community organizations, and group leaders.

• Prospect, negotiate, and secure new and repeat business to achieve attendance and revenue goals.

• Coordinate special events, promotions, familiarization tours, and group programs.

• Conduct client outreach, sales presentations, and follow-up communications to strengthen partnerships.

• Collaborate with operations and marketing teams to support group visits, events, and overall marketing initiatives.

• Monitor industry trends and identify opportunities to grow group attendance and revenue.

• Prepare booking, attendance, and revenue reports for leadership.

• Maintain event schedules, client communications, promotional materials, and sales records.

• Support additional marketing and business development efforts as needed.

Qualifications & Experience

What You'll Bring:

• High school diploma or GED required; college degree preferred.

• 2+ years of customer service, hospitality, tourism, event coordination, sales support, or related experience.

• Experience handling reservations, guest inquiries, or inbound customer interactions is a plus.

• Strong communication and relationship-building skills with a customer-first mindset.

• Ability to manage multiple priorities while maintaining attention to detail.

• Excellent organizational and problem-solving abilities.

• Comfortable communicating with clients, conducting follow-up outreach, and supporting sales initiatives.

• Proficiency with Microsoft Office and other business systems.

• A positive, professional attitude and passion for creating memorable guest experiences. 🎉

• Ability to work collaboratively across departments to support business growth and operational success.

Benefits

🎉 Benefits of Joining Merlin Entertainments! 🎉

🎢 Merlin Magic Pass: Free entry for friends and family to our amazing parks & attractions. 🎡

🏆 Recognition Programs and Rewards: Celebrate your achievements and hard work!

💼 401(k) Program: Save for the future with company matching contributions.

📚 Tuition Reimbursement Programs: Get support for further education and career growth.

🚀 Numerous Learning and Advancement Opportunities: Grow your skills and advance your career with us!

Ready to be a part of the magic? Apply today and start your adventure with Merlin Entertainments! 🌟✨

Pay Range

USD $18.50/Hr.

Submit a Referral (https://careers-na-merlinentertainments.icims.com/jobs/13708/school-and-group-coordinator/job?mode=apply&apply=yes&in\_iframe=1&hashed=-1834381883)

At Merlin we welcome the world to our magical attractions and resorts every day and we want to reflect that same multicultural mix inside our business too. We strive to create an inclusive and diverse workplace where people can be themselves, have the same opportunities and thrive together. Because at Merlin, everyone matters!

Together, we work to create a workplace where everyone feels valued, no matter their age, race, gender, disability or sexual orientation. Although we understand that we'll always be learning and growing, we aim to be the most inclusive and flexible employer in our industry.

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Location (Country-State-City) US-MN-Bloomington, MN

Job ID 2026-13708

Employment Type Full-Time

Offer/Contract Type At Will (US Only)

Location Name SEA LIFE Minnesota