Digital Strategist

Description We are looking for a Digital Strategist to shape and elevate digital messaging for a Telecom Services organization in New York, New York. This Long-term Contract position focuses on developing compelling content strategies across digital channels, with a strong emphasis on persuasive writing and audience engagement. The ideal candidate brings a thoughtful approach to campaign planning, content development, and performance-driven communication that supports broader marketing objectives.

Responsibilities:

• Develop and refine digital strategy initiatives that strengthen brand presence and support campaign goals across online platforms.

• Create persuasive copy for digital campaigns, including advertisements, email communications, and other audience-facing content.

• Plan content approaches that align messaging with target audiences, channel best practices, and business priorities.

• Collaborate with marketing and cross-functional stakeholders to deliver cohesive digital experiences and maintain consistent voice across campaigns.

• Evaluate content effectiveness and adjust messaging strategies to improve engagement, response rates, and overall performance.

• Manage the development of digital content assets while ensuring quality, clarity, and alignment with campaign objectives. Requirements • Demonstrated experience in digital strategy within a marketing, communications, or related environment.

• Strong copywriting skills with the ability to produce effective ad copy and email content for varied audiences.

• Hands-on experience creating digital content that supports campaign performance and customer engagement.

• Ability to translate business goals into clear messaging and channel-specific content strategies.

• Strong collaboration and communication skills for working with cross-functional teams and stakeholders.

• Familiarity with content planning and performance-oriented optimization in digital marketing initiatives. Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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