Category Campaign-Manager
Location not statedTemporaryNo compensation foundPosted 5 days agoVerified open 4 days ago
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At a glance
Compensation
No compensation found
Location
Location not stated
Schedule
Temporary
Work Authorization
Not specified
Job overview
The Campaign Manager reports to the VP of Campaign & Channel, leads a seven‑person team to plan and execute major e‑commerce campaigns, develops strategies to grow GMV, manages project timelines across multiple functions, and conducts performance reviews to drive data‑informed improvements.
Skills & qualifications
RequiredNice to have
Skills
Campaign ManagementTeam LeadershipStrategic PlanningSoftware Project ManagementPerformance AnalysisData AnalysisMarketing StrategiesE-CommerceMicrosoft ExcelMicrosoft PowerPointProblem SolvingTeamworkManagement ConsultingStrategy DesignAnalytical SkillsPresentation SkillsCommunicationProject Management
Qualifications
4+ Years Experience in E-Commerce Management Consulting or Strategy Design
Full job description
Job Description
Responsibilities:
- Report directly to the VP of Campaign & Channel, ensuring alignment with overall business and commercial strategies while maintaining operational excellence in campaign execution.
- Lead a team of 7 members in planning and executing major campaigns including Mega, Double Digit, Mid-Month, Payday, and seasonal campaigns.
- Develop comprehensive campaign strategies to maximize GMV growth and optimize platform investments, including campaign positioning, USP, calendar, structure, barter package and resource allocation.
- Serve as the project manager for Mega and Double Digit campaigns, coordinating key activities and timelines across functions like regional campaign team, Business Intelligence, Deal Hunting, User Incentives, Assortment, Marketing & Branding, Marketing Solutions, Flash Sales, Online Marketing, Onsite Assets, and Commercial teams.
- Conduct daily performance reviews during campaigns, analyzing traffic and commercial metrics, identifying improvement areas, implementing action plans, and monitoring post-implementation results.
- Lead post-campaign reviews to share insights, align messaging, and integrate learnings to improve future campaigns.
- Analyze Mid-Month and Payday campaigns by assessing investments, evaluating performance outputs, and identifying areas for improvement. Develop and propose new strategies to enhance campaign effectiveness and drive GMV growth.
- Assess the necessity of monthly mechanics under new directives to optimize marketing spend during BAU periods, plan relevant mechanics, and present findings to management to enhance campaign performance.
- Own and manage campaign pages for barter and monetization initiatives. Support team members in providing suggestions / solutions to drive the pages CTR.
- Design and oversee seller investment strategies, including discounts, seller vouchers, flexi combos, and co-funding mechanisms (e.g., Free Shipping), to encourage participation while minimizing operational work.
- Conduct monthly performance reviews and present insights to the TH CEO, supporting data-driven decision-making.
Job Requirements
Requirements:
- Minimum of 4+ years of experience in e-commerce, management consulting, or strategy design.
- Proficient in Microsoft Excel and PowerPoint, with strong analytical and presentation skills.
- Ability to adapt effectively to changing priorities and thrive in a fast-paced environment.
- Proactive attitude with excellent problem-solving abilities.
- Strong teamwork and communication skills, with the ability to build relationships across diverse backgrounds and cultures.
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