Product Marketing Manager
Remote · INJobPosted 1y agoStill listed 3 days ago
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Job overview
OpsMx seeks a Product Marketing Manager to develop strategies, translate technical product details into user benefits, assess competitors, and craft messaging across channels while driving go‑to‑market launches and supporting sales initiatives.
Skills & qualifications
Skills
Qualifications
Full job description
Job Description:Develop effective strategies and plans to communicate the features and benefits of OpsMx products to customers- Study company products and translate technical details into benefits for the user- Assess current competitor offerings, seeking opportunities for differentiation- Develop product marketing strategies (pricing, advertising, product launching)- Craft compelling messages across marketing channels (landing pages, ad campaigns)- Formulate GTM strategy for new product / feature launches to achieve scale quickly and drive the execution along with the Marketing team- Create and maintain engaging sales decks to win over potential customers.- Help craft winning email outreach campaigns.- Test marketing product features, releases and ad copy- Work with the customers to collect success stories and testimonials, which could be published on various channels- Evaluate projects using relevant KPIs and feedback from existing and prospective customersSkill Required:- Proven experience in Product Marketing of a minimum of 8 years- Understanding of the CI/CD, Application Performance Monitoring, and Containers market- Experience in market analysis- Familiar with product marketing tactics- Working knowledge of web analytics tools- Excellent communication skills- Keen eye for detail- Creativity- A natural storyteller – have empathy for users and are able to clearly communicate and engage with your audienceApply here : [email protected]
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