Associate Brand Manager
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At a glance
Requirements
Credentials this posting asks for.
Job overview
Dairy Farmers of America is hiring an Associate Brand Manager. The Associate Brand Manager joins the Marketing team in St. Louis Park, MN, partnering with Brand Managers, Sales, and cross‑functional teams to drive growth through data‑driven insights, shopper marketing, commercial execution, and brand activation across dairy and beverage brands.
Key focus areas include Analyze syndicated, consumer, and shopper data to develop business reviews and growth recommendations., Monitor brand performance and provide insights to optimize marketing initiatives., and Lead shopper marketing programs, customer activations, events, and trade shows..
Important skills include Analytical, Project Management, and Cross‑Functional Collaboration.
Skills & qualifications
Skills
Qualifications
Benefits
Full job description
Job Description
We are seeking an Associate Brand Manager to join our Marketing team in St. Louis Park, MN. This role partners closely with Brand Managers, Sales, and cross-functional teams to drive business growth through data-driven insights, shopper marketing, commercial execution, and brand activation initiatives across a portfolio of dairy and beverage brands. Join us and help shape the growth of trusted brands through strategic marketing, innovation, and customer engagement.
Key Responsibilities:
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Analyze syndicated, consumer, and shopper data to develop business reviews and growth recommendations.
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Monitor brand performance and provide insights to optimize marketing initiatives.
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Lead shopper marketing programs, customer activations, events, and trade shows.
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Collaborate with Sales to identify growth opportunities and support key retail partnerships.
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Coordinate cross-functional execution of new product launches, commercialization efforts, and point-of-sale materials.
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Serve as a liaison between Sales and Marketing to ensure alignment and timely execution of business priorities.
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Support licensed brand partnerships and maintain relationships with agencies, vendors, and internal stakeholders.
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Manage brand standards, messaging, and visual identity across marketing initiatives.
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Partner with forecasting, inventory, and production teams to support product availability and minimize obsolescence.
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Ensure all branding activities comply with applicable legal and regulatory requirements.
Requirements
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Bachelor's degree in Marketing or a related field, or an equivalent combination of education and experience.
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2-5 years of experience in brand marketing, trade marketing, category management, sales, or a related field.
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Experience working with syndicated data sources such as Nielsen or Circana .
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Strong analytical, project management, and cross-functional collaboration skills.
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Relevant certifications or licenses may be required during employment.
Benefits:
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Health and Welfare benefits begin 1 st of the month after start date
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401(k) with company contribution
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Competitive pay
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Paid vacation and holidays
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Career growth opportunities – we promote from within!
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Comprehensive healthcare benefits
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Service recognition and employee rewards
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Employee referral program
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Tuition reimbursement
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Work for dairy farm families
An Equal Opportunity Employer including Disabled/Veterans
Pay Range $70,000 - $110,000/year
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