Olive Jobs
Kirin logo

Klaviyo Lifecycle Marketing Manager

Kirin

Buenos Aires, ArgentinaRemoteFull-timeNo compensation foundPosted 1mo agoVerified open 5 days ago
Evaluate my fit

Most applications go out cold — see where you stand first. No sign-up to start.

Don't just apply. Show up ready.

Olive works from this exact posting — no sign-up to start.

Evaluate your fitSee where you stand — strengths, gaps, and what to fix first.Get started →Tailor your résuméRewritten against this posting, with a diff of every change.Get started →Practice the interviewA voice mock interview built from this job description.Get started →

At a glance

Compensation
No compensation found
Location
Buenos Aires, ArgentinaRemote
Schedule
Full-time
Work Authorization
Not specified

Job overview

Kirin is hiring a Klaviyo Lifecycle Marketing Manager. The Lifecycle Marketing Manager will own retention for a high-growth e-commerce brand, focusing on Klaviyo execution. This includes segmentation, automated flows, campaign planning, deliverability, testing, and reporting tied to repeat purchase rate, LTV, and contribution margin.

Key focus areas include Own the email and SMS calendar in Klaviyo from brief through QA, launch, and post-send analysis, Build and improve Welcome, Browse Abandonment, Cart Abandonment, Post-Purchase, Cross-Sell, Win-Back, and replenishment flows, and Create meaningful customer segments using purchase behavior, engagement, product affinity, predicted value, and lifecycle stage.

Successful candidates bring Lifecycle Retention Or CRM Experience, Klaviyo Experience, and Shopify Fluency. Important skills include Klaviyo, Segmentation, Automated Flows, Campaign Planning, Testing, and Clear Reporting. Preferred (not required): Deliverability, Gorgias, Recharge, and Attentive.

Skills & qualifications

RequiredNice to have

Skills

KlaviyoSegmentationAutomated FlowsCampaign PlanningDeliverabilityTestingClear ReportingEmail Calendar ManagementSMS Calendar ManagementQAPost-Send AnalysisList Growth MonitoringConsent MonitoringSuppression MonitoringSender Reputation MonitoringShopify FluencyExcelCopy JudgmentIndependent ShippingGorgiasRechargeAttentivePostscriptLoyalty ToolsReferral Tools

Qualifications

3+ Years Lifecycle, Retention, or CRM ExperienceDTC or E-Commerce Brand Experience

Full job description

We are hiring a lifecycle marketer to own retention for a high-growth e-commerce brand. This role is centered on hands-on Klaviyo execution: segmentation, automated flows, campaign planning, deliverability, testing, and clear reporting tied to repeat purchase rate, LTV, and contribution margin.

Responsibilities

  • Own the email and SMS calendar in Klaviyo from brief through QA, launch, and post-send analysis.

  • Build and improve Welcome, Browse Abandonment, Cart Abandonment, Post-Purchase, Cross-Sell, Win-Back, and replenishment flows.

  • Create meaningful customer segments using purchase behavior, engagement, product affinity, predicted value, and lifecycle stage.

  • Maintain a disciplined A/B testing roadmap across subject lines, offers, content, timing, frequency, and flow logic.

  • Monitor deliverability, list growth, consent, suppression, and sender reputation; resolve issues before they affect revenue.

  • Partner with creative and merchandising teams to turn imperfect inputs into on-brand campaigns quickly.

  • Produce weekly reporting on revenue, conversion, repeat purchase, LTV, unsubscribe rate, spam rate, and flow health.

Requirements

  • 3+ years of lifecycle, retention, or CRM experience for a DTC or e-commerce brand.

  • Deep hands-on Klaviyo experience, including custom properties, event triggers, flow logic, segmentation, and reporting.

  • Strong Shopify fluency and familiarity with the surrounding e-commerce stack.

  • Comfortable working in spreadsheets and explaining performance without hiding behind platform attribution.

  • Strong copy judgment, careful QA habits, and the ability to ship independently at a fast cadence.

Helpful but not required

  • Experience with Gorgias, Recharge, Attentive, Postscript, or loyalty and referral tools.

  • Experience improving deliverability or migrating a large account into Klaviyo.

  • Examples of flows, campaigns, or retention programs that materially improved LTV or repeat purchase rate.

You've read the whole posting — now see how you match it.

Evaluate my fit