Account Manager - Sports Marketing

Agency:

FleishmanHillard

Job Function:

Communications and PR

Job Subfunction:

Public Relations

Job Description:

If you’re looking to continue your communications career in an award-winning global agency, then this might just be the role for you!

Why FleishmanHillard?

We have been named PRWeek’s Global Agency of the Year and Best Places to Work; a “Standout Agency” on Advertising Age’s A-List; NAFE’s “Top 50 Companies for Executive Women” for six years running; and among our firm’s award-winning work we’ve taken home 5 Lions at the Cannes International Festival of Creativity in previous years.

We are committed to creating an inclusive and equitable working environment for everyone. As the only PR Agency awarded EY’s National Equality Standard (twice!), all applicants will receive consideration for employment without regard to race, religion, ethnicity, gender identity, sexual orientation, national origin, disability or age. Do let us know if you need any adjustments made during the interview process.

The Team:

Our Brand Impact team harness the collective power of creative, social and strategic marketing to produce electric, infectious and award-winning communications. We create provocative, inspiring solutions for big brands with stories to tell - which could be anything from traditional media, social first content and creators to an installation, film, event or long-term movement. And while we’re part of a successful global group, we have developed a ‘start-up’ mentality of bravery and entrepreneurialism, rooted in business-changing ideas.

The Role:

This is a role at the cutting edge of sports, gaming, and youth culture communications. You'll be the pulse of what's trending, spotting cultural moments on social channels before they go mainstream, and translating them into bold, shareable campaigns that capture audiences' imagination. Working across PR, social, and creator partnerships, you'll craft integrated campaigns that live and breathe across platforms, turning fleeting trends into powerful brand moments. This role is perfect for someone with a finger on the pulse of culture who thrives in a fast-paced, reactive environment, with the opportunity to build strategic relationships with athletes, creators, and streamers while shaping how leading brands engage with sports fans and online communities. You'll be both the strategist and executor, developing culturally-led campaigns from concept through to impact, while establishing yourself as the go-to expert on emerging trends in sports, gaming, and social media culture.

Key Responsibilities include:

Insights + Culture

Identify and capitalise on emerging trends in sport, gaming, fan culture and relevant cultural moments and proactively bring reactive content ideas to clients

Translate trends from platforms such as TikTok, Instagram, YouTube and Twitch into social content and PR-able stories

Monitor breaking news, trends, fan sentiment to identify reactive comms and marketing opportunities

Contribute to new business pitches with earned media, social and culturally relevant ideas

Creative and strategy

Input into delivery of integrated comms (PR x social x creator) campaigns

Support on content/story ideation rooted in football, sport, and online/social media culture, ensuring work is timely, relevant and shareable

Develop and deliver creative and culturally-led campaigns that live across PR and social channels

Execution

Support with, and drive, social-first content planning, ensuring campaigns are designed to perform natively on each platform

Support in driving high-impact and alternative media opportunities while ensuring stories are optimised for social amplification

Manage global media relations, press materials and media pitching as required

Brief talent (athletes, creators, streamers), ensuring content aligns with both PR and social objectives

Act as an internal and external voice on trends across sport, social media, youth culture and gaming

About You:

Passionate for sports, particularly football, with a varied understanding of fan culture and digital communities

Proven experience in brand comms with a strong social/digital skillset, with experience in sports and youth culture – and ideally gaming

Strong knowledge of major social platforms and how content lands across the mix

Experience working with creators or talent/athletes, ideally in sport and/or gaming

Creative thinker with a social-first mindset and strong cultural awareness

Experience of in working with / responding to creative briefs

Curiosity in and zeitgeist of cultural and social trends

A real collaborator who champions inclusion, feedback and professional development

Right to work in the UK and able to work in our Bankside office at least 3 days per week

If this sounds like you, we'd love to hear from you!

What We Offer You:

A warm and friendly team with a fantastic portfolio of global and UK clients

A truly global network, the opportunity to be part of multi-market campaigns, regularly working with colleagues across the globe.

Global mobility, a programme of short-term or permanent exchange opportunities, particularly in EMEA or the US.

A strengths-based L&D framework with an in-house coach and development opportunities for career defining work.

Flexibility. We’ve fully embraced hybrid and flexible working. We have a great office and human contact remains an important element of our culture

Work-life balance, we all work hard but having a life outside work matters to all of us, and we support each other to achieve it.

Culture Club – from office manicures, nutritionists, inhouse massage and acupressure sessions, to Yoga on the roof terrace, quizzes, boot camps, exhibits and summer and Christmas get-togethers.

Opportunities to join our Employee Resource Groups (global and local), the Shadow Board or DE&I Steering committee.

A Career Guardian Scheme for underrepresented talent and mentorship opportunities

Pro-bono comms, volunteer opportunities and personal charity matching

30 days of holiday plus a day off on your birthday (or that of your child), plus all days between Christmas and New Year and a buy-back scheme for those who want more.

6-12 week sabbaticals!

BUPA medical cover – including 24/7 virtual GP, funded eye tests, fertility, and menopause support.

Permanent Health Insurance

Employee Assistance Programme (EAP)

Generous Pension contributions, personal finance clinics and Life Assurance

Discounted gym membership and FHeel Well reimbursement

Cycle2Work scheme and season ticket loans

Generous parental leave and emergency childcare provision

Passion Project Grants – funding for your passions outside of work

Retail, dinner or spa vouchers for key milestones

Omnicom employee discounts across a variety of high-street retail, travel and entertainment venue

We will always treat your data in the strictest confidence. For further information our Data & Privacy policy is located on our website.

Apologies in advance but due to the high volume of applications we receive we are unable to respond to every application individually.

#LI-Hybrid

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/