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Category Initiative Lead-Bangkok, Thailand

Luca

Location not statedJobNo compensation foundPosted 2w agoVerified open 4 days ago
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At a glance

Compensation
No compensation found
Location
Location not stated
Work Authorization
Not specified

Requirements

Credentials this posting asks for.

Bachelor's degree

Job overview

The Category Initiative Lead drives strategic growth across assigned categories by identifying opportunities, designing scalable commercial programs, and leading cross‑functional execution to accelerate GMV, improve customer experience, and strengthen the seller ecosystem.

Skills & qualifications

RequiredNice to have

Skills

E-CommerceConsultingCategory ManagementCommercial PlanningNew Business DevelopmentSoftware Project ManagementStakeholder ManagementFinancial ModelingForecastingStrategic ThinkingBusiness AcumenAnalytical ThinkingSQLExcelFinancial ModellingBusiness Case DevelopmentKPI ManagementCommercial AcumenCustomer ObsessionSeller Mindset

Qualifications

Bachelor's Degree5+ Years Experience

Full job description

Job Description

About the Role The Category Initiative Lead is responsible for driving strategic growth initiatives across assigned categories by identifying growth opportunities, designing scalable commercial programs, and leading cross-functional execution. This role works closely with Category Managers, Campaign, Marketing, Product, Seller Operations, Logistics, Finance, and Regional teams to deliver initiatives that accelerate GMV growth, improve customer experience, and strengthen seller ecosystem performance. The ideal candidate combines strong commercial acumen, structured problem-solving, stakeholder management, and execution excellence.

Key Responsibilities

  1. Category Growth Strategy
  2. Commercial Initiative Management
  3. Cross-functional Project Leadership
  4. Business Performance Analysis
  5. Category-Specific Campaign & Commercial Planning
  6. Category-Specific Seller Programs
  7. Data-driven Decision Making
  8. Regional Collaboration & Key Stakeholder Management

Job Requirements

Experience Bachelor's degree in Business, Economics, Engineering, Marketing, or a related field. 5–8 years of experience in: E-commerce, Strategy, Consulting, Category Management, Commercial Planning, Business Development, Marketplace Operations. Experience leading cross-functional strategic initiatives. Experience in project management and stakeholder management.

Technical Skills Strong analytical capabilities including: SQL (preferred) Excel (advanced) Financial modelling Business case development Forecasting KPI management

Business Competencies Candidates should demonstrate: Strategic Thinking: Ability to identify long-term growth opportunities. Commercial Acumen: Strong understanding of marketplace economics and unit economics. Analytical Thinking: Comfortable working with ambiguous problems using structured approaches. Execution Excellence: Ability to transform strategy into measurable execution. Customer Obsession: Deep understanding of customer behaviour and shopping journeys. Seller Mindset: Understanding of seller pain points and marketplace dynamics

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