Performance Marketer (Freelance)
Remote · location unlistedFull-timePosted 3mo agoStill listed 4 days ago
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Job overview
Cubbit is hiring a Performance Marketer (Freelance). Cubbit is seeking a freelance Performance Marketer to optimize ad spend and generate qualified leads. This role involves managing and scaling paid campaigns across platforms like LinkedIn and Google, with a strong focus on data-driven decisions and lead quality. The marketer will work closely with sales and marketing teams to ensure alignment between generated leads and sales needs.
Key focus areas include Manage and optimize paid campaigns on LinkedIn and Google, exploring other channels., Own performance end-to-end, including targeting, budget allocation, creative testing, and bidding strategy., and Read data to identify converting strategies, eliminate underperforming ones, and scale successful approaches..
Successful candidates bring Based In Italy, Proven Experience Managing Paid Campaigns, and Data‑Driven Decision Making. Important skills include LinkedIn, Google, Lead Quality, Performance Metrics, SEM, and Targeting. Preferred (not required): B2B SaaS Marketing, Cloud Infrastructure, Cybersecurity, and Data Storage.
Skills & qualifications
Skills
Qualifications
Full job description
About the role We're looking for a Performance Marketer to join Cubbit on a freelance basis and help us turn ad spend into qualified pipeline.
You'll work closely with the Marketing team , taking ownership of our paid campaigns across LinkedIn, Google, and beyond —finding what converts, and scaling it. Your work will directly power the top of the funnel for our Sales team , so a sharp eye for lead quality (not just volume) matters as much as performance metrics.
What You'll Do
- Manage and optimize paid campaigns on LinkedIn (lead gen) and Google (SEM), exploring other channels where relevant.
- Own performance end-to-end: targeting, budget allocation, creative testing, and bidding strategy.
- Read the data, find what's converting, kill what isn't, and scale what works.
- Continuously test new audiences, formats, and messaging to improve lead quality and cost efficiency.
- Work closely with Marketing and Sales to make sure the leads you generate are the leads Sales actually needs to close. What You'll Need
- Proven experience managing and scaling paid campaigns, especially on Google and LinkedIn.
- Data-driven approach: comfortable reading performance data and making fast, informed decisions.
- Speed and autonomy—you don't need much hand-holding to move from insight to action.
- Based in Italy. Bonus Points
- Experience marketing B2B SaaS products, particularly in cloud infrastructure, cybersecurity, data storage, or enterprise software.
- Previous experience in a startup or high-growth scale-up environment.
- Familiarity with HubSpot or similar CRM/marketing automation platforms. Profile & Mindset You're data-obsessed and move fast. You don't wait for a perfect brief: you test, read the numbers, and iterate. You're comfortable owning campaigns end-to-end and reporting on what's working (and what isn't). You thrive in a fast-moving scale-up environment where priorities shift quickly, and ownership is expected.
Location Full Remote (Italy)
Work from anywhere in Italy. You'll also have access to our network of partner co-working spaces , while our headquarters in Bologna are always available for collaboration, team meetings, and company events.
Application process:
We evaluate you based on your skills.
If you want to be part of our team: apply now!
Please apply even if your experience and interests aren't an exact match for the job description. We're building something different at Cubbit.
If that sounds interesting, we want to hear from you.
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