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Senior Manager, Field Marketing - Interventional Spine (IVS)

Nalu Medical

Maple Grove, MNJob$126–239K/yrPosted 3w agoVerified open 5 days ago

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At a glance

Compensation
$126–239K/yr
Location
Maple Grove, MN
Work Authorization
Not specified

Requirements

Credentials this posting asks for.

Bachelor's degree

Job overview

Nalu Medical is hiring a Senior Manager, Field Marketing - Interventional Spine (IVS). The Senior Manager, Field Marketing – Interventional Spine leads a geographically dispersed team, creates and executes national field marketing strategy for the Intracept® Procedure, partners with sales and cross‑functional leaders, and drives customer engagement and business growth while managing resources and travel requirements.

Key focus areas include Lead, coach and develop a geographically dispersed team of Marketing Program Managers, Develop and execute the national field marketing strategy for Intracept Procedure adoption, and Partner with Area Vice Presidents, Regional Business Directors and Sales Leadership to align priorities.

Important skills include Field Marketing, Team Leadership, Consumer Engagement, Market Development, Budget Process, and Data Analysis. Preferred (not required): Downstream Marketing, Customer Engagement Strategies, Commercialization, and Scalable Process Development.

Skills & qualifications

RequiredNice to have

Skills

Field MarketingTeam LeadershipConsumer EngagementMarket DevelopmentBudget ProcessData AnalysisPerformance ManagementMedical Device SalesProgram DevelopmentInnovationProcess ImprovementsCoachingTalent DevelopmentCommercial LeadershipSalesBudget ManagementProgram Performance MeasurementData and AnalyticsDownstream MarketingCustomer Engagement StrategiesCommercializationScalable Process DevelopmentBest Practice IdentificationContinuous ImprovementInfluence Cross-Functional Stakeholders

Qualifications

Bachelor's Degree in MarketingBachelor's Degree in BusinessBachelor's Degree in Related Field10+ Years Marketing Experience10+ Years Commercial Leadership Experience10+ Years Sales Experience10+ Years Market Development Experience10+ Years Medical Device Industry Experience10+ Years Healthcare Industry Experience5+ Years Direct People Leadership ExperienceExperience Developing Commercial ProgramsExperience Executing Commercial Programs

Full job description

Additional Location(s): US-MN-Maple Grove

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.

About the role:

Boston Scientific was recognized as a Glassdoor Best Place to Work in 2026, ranking No. 15 on the Top 100 list, reflecting the culture our employees experience every day.

The Senior Manager, Field Marketing - Interventional Spine (IVS) will lead the Interventional Spine (IVS) Field Marketing function, developing the strategy, capabilities, and execution model that accelerates adoption of the Intracept® Procedure. Through leadership of a geographically dispersed team of Marketing Program Managers, this role ensures national commercial strategies are effectively translated into local execution that drives customer engagement, procedure adoption, and measurable business growth.

As IVS continues to grow and expand its therapy portfolio, this leader will continuously evaluate and evolve the field marketing strategy to ensure programs remain aligned with customer needs, market dynamics, and the therapy's stage of adoption. The role will establish scalable best practices, develop a high-performing team, and build strong partnerships across Sales Leadership, Downstream Marketing, Professional Education, Reimbursement, and Analytics to maximize commercial impact. This position requires approximately 40–60% travel, including overnight travel throughout the United States.

Work model, sponsorship, relocation:

This position follows an on-site work model and requires employees to work from our Maple Grove, Minnesota office four to five days per week. Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time.

Your responsibilities will include:

  • Lead, coach and develop a geographically dispersed team of field-based Marketing Program Managers, fostering a culture of accountability, collaboration, continuous learning, and commercial excellence.

  • Develop and execute the national field marketing strategy to accelerate adoption of the Intracept Procedure while ensuring programs evolve with the therapy's stage of market adoption and customer needs.

  • Partner closely with Area Vice Presidents, Regional Business Directors, Territory Managers, and Sales Leadership to align commercial priorities, optimize field execution, and identify opportunities to accelerate growth.

  • Serve as a player-coach by routinely engaging with customers and accompanying Marketing Program Managers in the field to provide coaching, assess market dynamics, and identify opportunities to improve program effectiveness.

  • Evaluate existing field marketing initiatives, identify opportunities for innovation, and lead the development, refinement, and implementation of scalable programs that improve customer engagement and commercial impact.

  • Partner with Downstream Marketing to successfully deploy new marketing initiatives, campaigns, and commercial programs, ensuring consistent adoption and execution across the field organization.

  • Establish key performance indicators and leverage data, customer insights, and field feedback to measure program effectiveness, optimize marketing investments, and communicate business impact to senior leadership.

  • Manage field marketing resources and budget to maximize return on investment while ensuring alignment with commercial objectives.

  • Collaborate cross-functionally with Professional Education, Reimbursement, Analytics, Sales Leadership, and other commercial partners to ensure coordinated execution of customer-facing initiatives.

  • Build trusted relationships with internal stakeholders and key customers while serving as the voice of the field to influence future marketing strategy, resource prioritization, and commercial decision-making. Required qualifications:

  • Bachelor's degree in marketing, business or a related field

  • Minimum of 10+ years of progressive experience in marketing, commercial leadership, sales, market development, or related roles within the medical device or healthcare industry.

  • Minimum of 5+ years of direct people leadership experience, including coaching, performance management, and talent development.

  • Experience developing and executing commercial or field marketing programs that drive customer adoption and business growth.

  • Demonstrated experience partnering effectively with sales organizations and cross-functional commercial teams to execute strategic initiatives.

  • Experience managing budgets, measuring program performance, and using data and analytics to optimize commercial investments.

  • Ability to travel approximately 40–60%, including overnight travel throughout the United States. Preferred qualifications:

  • Experience leading geographically dispersed, field-based marketing or commercial teams.

  • Medical device marketing experience with demonstrated success supporting procedure adoption or market development initiatives.

  • Experience launching new commercial programs, driving organizational change, and successfully implementing initiatives across a field sales organization.

  • Strong understanding of downstream marketing, market development, customer engagement strategies, and commercialization within a medical device environment.

  • Demonstrated ability to develop scalable processes, identify best practices, and continuously improve commercial execution.

  • Experience working within high-growth businesses or supporting therapies progressing through different stages of market adoption.

  • Proven ability to influence cross-functional stakeholders and senior commercial leaders without direct authority. Requisition ID: 632061

Minimum Salary: $ 125800

Maximum Salary: $ 239000

The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) – see www.bscbenefitsconnect.com— will vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, among other relevant business or organizational needs. At BSC, it is not typical for an individual to be hired near the bottom or top of the anticipated salary range listed above.

Compensation for non-exempt (hourly), non-sales roles may also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements).

Compensation for exempt, non-sales roles may also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements).

For MA positions: It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability.

Boston Scientific transforms lives through innovative medical technologies that improve the health of patients around the world. As a global medical technology leader for more than 45 years, we advance science for life by providing a broad range of high-performance solutions that address unmet patient needs and reduce the cost of healthcare. Our portfolio of devices and therapies helps physicians diagnose and treat complex cardiovascular, respiratory, digestive, oncological, neurological and urological diseases and conditions. Learn more at www.bostonscientific.com and follow us on LinkedIn .

Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made and administered without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, gender expression, veteran status, age, mental or physical disability, genetic information or any other protected class.

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.

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