Performance Marketing Manager
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At a glance
Job overview
Bigger Games is hiring a Performance Marketing Manager. The Performance Marketing Manager will establish and execute strategies to reach millions of users, working with a talented team. This role involves managing and optimizing campaigns across various channels, analyzing UA data for growth opportunities, and collaborating with marketing artists to create high-performing creatives. The manager will also follow market dynamics and competition to establish best practices.
Key focus areas include Manage and optimize all campaigns on all channels by data-driven decisions, Constantly test new tactics, new campaigns, and new ad networks to improve the UA process, and Work closely with ad networks and manage the relationships.
Successful candidates bring University Degree In Engineering Or Mathematics Or Economics Or Relevant Fields and 5+ Years Minimum Relevant Business Or Market Experience. Important skills include Facebook, Google, AppLovin, Data-Driven Decisions, Data Analysis, and UA Tools. Preferred (not required): Curiosity About Gaming Industry and Working In Fast-Moving Dynamic Environments.
Skills & qualifications
Skills
Qualifications
Benefits
Full job description
We're looking for a Performance Marketing Manager responsible for establishing and executing strategies to touch millions of users, working with a talented team.
At Bigger Games, we aim to reach millions of users, and our Marketing team is the key player that will help us fulfil this mission.
If you are a talented and passionate performance marketing manager who loves games and shares our passion for enjoying and crafting games, come and join us!
ABOUT THIS ROLE:
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Manage and optimize all campaigns on all channels, such as Facebook, Google, and other ad networks, by data-driven decisions.
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Constantly test new tactics, new campaigns, and new ad networks to improve the UA process.
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Work closely with ad networks and manage the relationships
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Analyze the UA data and identify the growth opportunities
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Understand the market dynamics, UA tools and users to improve the whole UA process
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Work together with marketing artists to create better-performing creatives
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Closely follow the competition and gather market intelligence to establish new best practices
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Optimize and track monetization channels to improve LTV
YOU COULD BE A GREAT FIT IF:
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University degree in Engineering, Mathematics, Economics or relevant fields
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5+ years minimum relevant business / market experience
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Knowledge of how to do UA on ad networks such as Facebook, Google, AppLovin, etc.
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Outstanding analytical skills to make data-driven decisions and strength in data analysis
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A good sense of gameplay experience and special attention to detail
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Strong knowledge and interest in mobile gaming
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Being results-oriented and metric-driven
BONUS POINT IF:
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You’ve played Tasty Match: Cook and Puzzle and explored the game. If not, now’s a great time to start!
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You’re curious about the gaming industry and eager to learn more.
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You enjoy working in fast-moving, dynamic environments.
BENEFITS:
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Be part of a top-tier team, learn from the best, and create games players love.
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Competitive compensation.
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Health insurance with unlimited coverage.
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A beautiful, centrally located office in the heart of Istanbul.
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Opportunities to attend global conferences and stay connected with the industry
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Relocation support to make your move hassle-free if needed.
Follow Bigger Games on Linkedin
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