Market Development and Outreach Specialist - Hybrid

City/State Charlottesville, VA Work Shift First (Days) Overview: Sentara is hiring a Market Development and Outreach Specialist! This is a hybrid position.

Overview The Market Development and Outreach Specialist plays a critical role in supporting Sentara Health Plans’ member engagement, retention, outreach, and community development efforts. This position conducts telephonic, community-based, and in-home outreach to members across the state, helping them understand their health plan benefits, access available resources, and remain actively engaged in their healthcare. Home visits are a required component of this role to support members who may benefit from direct, in-person engagement.

The Specialist serves as a liaison between members, community partners, healthcare providers, and internal departments. This role supports organizational initiatives designed to improve member satisfaction, close communication gaps, strengthen community relationships, and address barriers that may affect access to care.

Use of personal vehicle required.

Education

• Bachelor's Degree (Required)

Certification/Licensure

• No specific certification or licensure requirements

Experience

• 3 years of experience in customer service, public relations, outreach and advocacy (Required)
• Prior experience working with CRM Database (Required)
• Must have prior experience in health plan product support.
• Must be proficient in Microsoft Office Suite
• Looking for someone with great communication skills, knowledge of social determinants of health
• Experience working in JIVA, QNXT

Talroo Keywords: customer service, public relations, outreach, advocacy, JIVA, QNXT, social determinants of health, CRM, health plan

Benefits: Caring For Your Family and Your Career

• Medical, Dental, Vision plans
• Adoption, Fertility and Surrogacy Reimbursement up to $10,000
• Paid Time Off and Sick Leave
• Paid Parental & Family Caregiver Leave
• Emergency Backup Care
• Long-Term, Short-Term Disability, and Critical Illness plans
• Life Insurance
• 401k/403B with Employer Match
• Tuition Assistance – $5,250/year and discounted educational opportunities through Guild Education
• Student Debt Pay Down – $10,000 •Pet Insurance •Legal Resources Plan •Colleagues have the opportunity to earn an annual discretionary bonus if established system and employee eligibility criteria is met.

Sentara Health is an equal opportunity employer and prides itself on the diversity and inclusiveness of its close to an almost 30,000-member workforce. Diversity, inclusion, and belonging is a guiding principle of the organization to ensure its workforce reflects the communities it serves.

In support of our mission “to improve health every day,” this is a tobacco-free environment.

For positions that are available as remote work, Sentara Health employs associates in the following states: Alabama, Delaware, Florida, Georgia, Idaho, Indiana, Kansas, Louisiana, Maine, Maryland, Minnesota, Nebraska, Nevada, New Hampshire, North Carolina, North Dakota, Ohio, Oklahoma, Pennsylvania, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Washington, West Virginia, Wisconsin, and Wyoming.