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CRM & Digital Marketing Solution Architect

Avispa Technology

New York, NYFull-time$90/hrTracked 1w agoSeen in employer's feed 3 days ago

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At a glance

Compensation
$90/hr
Location
New York, NY
Schedule
Full-time
Work Authorization
Not specified

Requirements

Credentials this posting asks for.

Bachelor's degree

Job overview

Avispa Technology is hiring a CRM & Digital Marketing Solution Architect. The role leads the architecture, development, and optimization of a Salesforce Marketing Cloud ecosystem for a leading digital streaming network, overseeing solution design, operational health, data modeling, integrations, and stakeholder collaboration across CRM, product, retention, data, engineering, creative, and marketing teams.

Key focus areas include Architect, build, and deploy Salesforce Marketing Cloud solutions using Journey Builder, Automation Studio, Email Studio, AMPScript, SQL, and SSJS., Own operational health of SFMC campaigns by monitoring automations, data flows, triggers, integrations, and performance, proactively troubleshooting issues., and Translate business requirements into technical solutions while partnering with CRM, Product, Retention, Data, Engineering, Creative, and Marketing teams..

Successful candidates bring 5+ Years Experience As Solution Architect Or Senior Technical CRM Professional and Bachelor's Degree In Computer Science, Information Systems, Marketing Technology Or Equivalent Professional Experience. Important skills include Salesforce Marketing Cloud, Journey Builder, Automation Studio, Email Studio, Contact Builder, and Data Extensions. Preferred (not required): Braze, Hightouch, mParticle, and Tealium.

Skills & qualifications

RequiredNice to have

Skills

Salesforce Marketing CloudJourney BuilderAutomation StudioEmail StudioContact BuilderData ExtensionsAMPScriptSQLServer-Side JavaScriptAPICustomer Data PlatformsMobile Push PlatformsData WarehousesCRM ArchitectureCustomer Lifecycle MarketingMarketing AutomationCommunicationStakeholder ManagementBrazeHightouchmParticleTealiumCAN-SPAMGDPRCASLCCPAExternal Marketing SystemsData ModelingAudience SegmentationCAN-SPAM ComplianceGDPR ComplianceCASL ComplianceCCPA Compliance

Qualifications

5+ Years Experience as Solution Architect or Senior Technical CRM ProfessionalBachelor's in Computer Science or Information Systems or Marketing Technology or Related Field or Equivalent Professional ExperienceSalesforce Marketing Cloud Developer CertificationMarketing Cloud Consultant Certification

Benefits

Medical Insurance
Dental Insurance
Vision Insurance

Full job description

CRM & Digital Marketing Solution Architect PMOUNTJP00001238 * Hourly pay: $90/hr * Worksite: Leading digital streaming network (New York, NY 10036 - Onsite) * W2 Employment, Group Medical, Dental, Vision, Life, Retirement Savings Program, PSL * 40 hours/week, 9 Month Assignment A leading digital streaming network seeks a CRM & Digital Marketing Solution Architect to lead the architecture, development, and optimization of a Salesforce Marketing Cloud (SFMC) ecosystem. CRM & Digital Marketing Solution Architect Responsibilities: * Architect, build, deploy, and maintain Salesforce Marketing Cloud solutions, including Journey Builder, Automation Studio, Contact Builder, Email Studio, Data Extensions, triggered journeys, personalized customer experiences, and marketing automations using AMPScript, SQL, and SSJS. * Own the operational health of SFMC campaigns by monitoring automations, data flows, triggers, integrations, and campaign performance while proactively troubleshooting issues and ensuring reliable day-to-day platform operations. * Translate business requirements into scalable technical solutions by partnering with CRM, Product, Retention, Data, Engineering, Creative, and Marketing teams while managing multiple concurrent initiatives, priorities, timelines, and stakeholder expectations. * Design and maintain scalable customer data models, audience segmentation strategies, API integrations, and connections between SFMC and external platforms, including Customer Data Platforms (CDPs), mobile push providers, data warehouses, and related marketing technologies. * Establish technical standards, QA processes, documentation, and development best practices; evaluate new platform capabilities, contribute to CRM roadmap planning, provide technical guidance to marketers and analysts, and support ongoing platform optimization. CRM & Digital Marketing Solution Architect Qualifications: * 5+ years of experience as a Solution Architect or senior technical CRM professional with deep, hands-on Salesforce Marketing Cloud (SFMC). * Bachelor's degree in Computer Science, Information Systems, Marketing Technology, or a related field, or equivalent professional experience. * Expert-level proficiency with Journey Builder, Automation Studio, Email Studio, Contact Builder, and Data Extensions. * Strong hands-on experience with AMPScript, SQL, and working knowledge of Server-Side JavaScript (SSJS). * Experience integrating SFMC with APIs, Customer Data Platforms (CDPs), mobile push platforms, data warehouses, and external marketing systems. * Strong understanding of data modeling, audience segmentation, CRM architecture, customer lifecycle marketing, and marketing automation. * Excellent communication and stakeholder management skills with the ability to translate complex technical concepts for business audiences. * Salesforce Marketing Cloud Developer or Marketing Cloud Consultant certification is preferred. * Experience with Braze, Hightouch, mParticle, Tealium, email compliance regulations (CAN-SPAM, GDPR, CASL, CCPA), and streaming, subscription, eCommerce, or D2C businesses is preferred. Shift: * Monday to Friday, 9:00 am to 6:00 pm.

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